Helping startups overcome scaling challenges

What we do

As startups grow, a lot of them face the same product and tech challenges. We’ve been there and want to help. You pick the challenges you want to overcome, and we'll immerse ourselves in your company for a few months to tackle them. We'll leave everything set up - saving your company both time and money.

How we do it

Filling the gaps
No outsourcing but interim management/ C-suite support. Also a huge external network to rely on.
Focused on execution
No fancy power points, just daily hard work, side by side with your team. Our know-how stays in the company.
No dogmas
A set of flexible tools that we use depending on your company structure, team and culture.

Challenges we help you overcome

Strategy and product roadmap

Common problems

  • Inability to put the product at the center of the strategy
  • Unclear vision on what should be built
  • Disconnect between product and business plan: no impact on P&L
  • Huge backlogs and no clear prioritization criteria
  • Features are too complex and have low adoption
What we do to solve them
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  • Implement business case framework for valuing features
  • Prioritization methodologies that adapt to each company’s objectives and culture
  • Build a team structure and culture that promotes independence and accountability
  • Set monthly goals for each product team, based on selected Product KPIs that directly impact business plan
  • Challenge current features scope and roadmap definition

Solid product methodologies

Common problems

  • Lack of proper feature documentation
  • Product debt” and “We do too much stuff
  • Overcomplicated feature definition
  • Corner cases are not well-covered
  • Inconsistency
  • Lack of visibility of a feature’s impact
  • Huge distance between product people and the rest of the company
What we do to solve them
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  • Create an inclusive & business-oriented product culture
  • Put into practice a documentation style that fits company culture, engineering team seniority and work style
  • Define and implement user feedback loops
  • “Funnelization”
  • Integrate an iterative lean approach to shipping product

Business Intelligence stack & KPIs

Common problems

  • Either tons of disconnected metrics to look into or not even the most basic ones are available
  • Inconsistency between different sources of information
  • No capacity for real-time analytics
  • Too much dependency on analysts to retrieve every piece of information or do the most basic analysis
  • No company-wide dashboard available
What we do to solve them
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  • Implement a tailored business intelligence stack, from databases to visualization software
  • Business and product modelization for defining main company KPIs
  • Set periodic and company-wide reporting
  • Make information available through a company dashboard
  • Audit all KPIs and integrate sources
  • Implement A/B testing capabilities

Top level product and tech team

Common problems

  • Unable to attract tier 1 engineering and product talent
  • No criteria for interviewing top management engineering and product candidates
  • Issues dimensioning tech and product team
  • Weak sourcing of tech and product candidates
What we do to solve them
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  • Lay out a specific engineering and product culture
  • Set up a solid recruitment process – from job offer to interviews scripts –
  • Create technical exercises
  • Lead the execution of part of the interview process
  • Create a fluent and stable candidate pipeline

Accelerated development cycle

Common problems

  • The idea-to-production process takes too long
  • Delivery is consistently delayed, deadline after deadline
  • Releases are a painful and chaotic experience
  • Product Quality is a problem: bugs, errors and inconsistencies
What we do to solve them
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  • Work on the delivery time, quality and scope trade-off mentality at all levels of the company
  • Implement agile methodologies with flexibility and common sense
  • Create a Quality Assurance culture and processes
  • Make the engineering team aware of and involved with business related challenges

Bombproof architecture

Common problems

  • Ever increasing technical debt
  • Lack of automated testing
  • Complex scaling solutions
  • Mobile and backend developers don’t communicate and go separate ways
What we do to solve them
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  • Set up and implement a roadmap towards Clean Architecture for all layers of the stack
  • Adopt an automated testing practice using the relevant frameworks
  • Foster a technology culture that values architecture and design as much as implementation details
  • Implement API-first systems in which mobile and web engineers are able to consume equivalent, first-class APIs

Scalable cloud infrastructure

Common problems

  • Scaling issues during peak time
  • Unrealistic capacity planning
  • Uncontrolled rising costs
  • Frequent outages and increased downtime
  • Lack of visibility and proactive monitoring systems
What we do to solve them
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  • Dynamic setup for autoscaling based on traffic
  • Analysis and fixing of performance bottleneck
  • Containerized deployment system to improve elasticity
  • Implementing proactive monitoring using tools like Datadog and Prometheus

Blog

A guide for understanding Product Managers through their skills

Introducing Vernon and venture growth

Who we’ve worked with

Vernon’s clients

Past projects

Are you a corporation?

Contact us to learn more about our approach and how we helped clients like Mercadona design and build a world class team.

Startups are disrupting every established business by leveraging breakthrough technology, agility and data-driven product development. Corporations can’t compete with their current innovation structures.

We strongly believe that internal ventures - startups inside corporations - are the most successful innovation vehicle and digital transformation lever.

We mix our startup, corporate and intrapreneurship experience to help you launch and scale your venture.